For your Trash Bin Cleaning Business to be successful and profitable, you will need to let the people in your community know there is a new service available to them. There are several different ways to promote and advertise your business. However Bin Tagging is definitely the most effective direct marketing you can do to start building a customer base.
Bin Tagging is when you advertise directly on the trash bins in your community. Of course garbage day is the day to bin tag because that’s the day all the bins are out on the street and you can easily tag them. This is a great way for people to receive information about your business. You can bin tag with hang tags or with stickers.
Hang Tags are great because you can put lots of information on the tags, you can use both sides to showcase your business and the services you offer. This is a great option to educate people about your new service. If you are bin tagging with hang tags make sure that you are only putting them on to the bins after they have been emptied as you don’t want you tag to be knocked off when the can is picked up to be emptied and go out with the trash.
Stickers are another option to use for bin tagging. Because of the higher cost your stickers will be smaller and won’t give you as much space to showcase your business however they can still be very effective. One of the benefits of stickers is that you can put them on full or empty cans; you don’t have to wait to tag an area if it hasn’t been picked up yet.
Of course you can also bin tag with business cards or flyers, just be sure you have lots of tape so they don’t fly away.
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Using a field management program helps automate and streamlines tasks so you can focus on growing your business. They help with things like scheduling, optimizing your cleaning routes, GPS directions to your next job
Some of the programs, like Innovative Service Routes and HouseCall Pro, even offer customer portals that allow your customers to schedule a service online